If you've made it this far, you already know that the fashion industry is one of the most polluting industries in the world and you probably don't need to be told about the Rana Plaza disaster. Still, we need clothes. So what are the alternatives? Where can we find inspiration? Here are ten green and chic Instagram accounts you must know. And yes, they're even Israeli:
- ecotone - The Instagram account of the wonderful magazine ecotone is operated by Shir Vrobel, a former fashion journalist and current activist. Alongside the beautiful aesthetics of this account, it focuses on all the hottest and most interesting news in the fields of fashion, the environment and feminism.
- Ha.capsule - If you want to learn how to implement sustainable fashion in your daily life - you've come to the right place! Ratem Roychman's account is about capsule wardrobes, minimalism in fashion, and sustainable fashion. Not only is it an incredibly beautiful account, it's also an excellent collection of tips for sustainable and minimalist living with Rotem's tips on where to buy, how to build a capsule wardrobe, and even how to wash your clothes so they last for as many years as possible.
- Shani_Spivak - Shani Spivak, a woman of fashion, art, and minimalism, is one of the first in Israel to engage in sustainable fashion, first as a stylist and later as a writer. On her Instagram account you will find collaborations with Israeli designers, along with lots of practical tips on how to implement a sustainable wardrobe in your closets.
- Thegreenshulla - The optimistic account of Shelly Ben-Zeev Zus, an environmental entrepreneur and social activist who deals with sustainable consumerism, economic savings and ecological profit, is a fascinating glimpse into the process that someone goes through when they decide to leave their job as a charisma and visionary, and become an environmental entrepreneur. She shares her process with her many followers, on the path to a green and sustainable life, along with a lot of optimism and belief in the best that is possible.
- Better.be.second - Operated by Or Ben Ami, deals with second-hand and vintage fashion. Or leads vintage and second-hand tours throughout Israel, and on her account she reviews second-hand stores and her experiences from the tours, alongside feminist musings and a lot of girl power.
- Dressed_to_save_the_world - If you've been looking for an account that combines high-level knowledge and information with uncompromising style - this is the place for you! The Instagram account of Meital Peleg Mizrahi, a sustainable fashion researcher, co-founder of " Dressing for November " and the woman behind the lecture "End of the Season - 3 Reasons Not to Buy the Shirt." The account may not be eye-popping with lifestyle photos of spectacular fashion, but it will provide you with a lot of information about fair fashion and supply chains from around the world and plenty of references to seminars, lectures and articles on sustainable fashion.
- tombekerdesigns – Tom Becker is a 21-year-old fashion designer from Mitzpe Ramon who is into upcycling – he uses materials that are considered “waste” from tarpaulins, to old parachutes, to basketball jerseys, and creates high-quality clothing items that combine street and elegant. His account is colorful and happy and above all proves that sustainable fashion is the chicest thing there is.
- Lior_raz_fashiondesign - Lior Raz, a multidisciplinary creator who works as a fashion designer and visual artist, combines environmental and social work on her Instagram page: In a sewing shop that employs women who have left the prostitution ring, she produces her own collections, which incorporate fabrics that were thrown on the street.
- Loriloveplus_ - The Instagram account of plus-size model, writer and activist Lauren Lori Stern deals with body image, expanding the beauty model and promoting fair fashion that appeals to all sizes and shapes of women. Lauren's activism is first and foremost in her presence in the space, or to use her words "when I take a picture in a thong or a bra I send an unambiguous message and set an example and this is a huge privilege" and indeed on her account you will find countless photos of her in lingerie, alongside long posts about the fashion industry and lots of humor.
- Rotem_kliger - writes about feminism, sustainability, veganism, and fashion. On her Instagram account, she demonstrates sustainable living in practice, along with lots of practical tips and lots of grace.
