Blog

On our blog you will find relevant content about underwear and intimate health for women.

Organic cotton bralette
גוזיות

What is a supportive bra and why do you need it?

When it comes to our underwear, we don’t compromise and want support, comfort and to feel good in it. While traditional bras are the choice of many women, a new trend is emerging: supportive bra...

גוזיותOrganic cotton bralette, white

Organic cotton panties, what's so special about them?

Bras have always been an integral part of our underwear drawer. However, many bras and panties are made from synthetic materials, which can cause skin irritation, discomfort and allergies. Organ...

גוזיותOrganic cotton bralette, black

What is a gezia and why do you have to have one?

Women have worn bras for centuries to support their breasts. But over time, the role of bras has expanded and today they are also worn as a fashion statement. Today there are bras for plus sizes...

גוזיותOrganic cotton bralette

4 benefits of women's sports bras

Sports bras and sports bras have become must-have workout items in every woman's wardrobe. They are specifically designed to provide support and comfort during exercise, making them especially i...

גוזיותLilibloom bralette

The benefits of padded briefs

A padded bra is a type of bra with soft padding or lining inside the cup that provides extra support for the breasts. Many women wear padded bras because they have the benefits of wearing a bra ...

גוזיותOrganic cotton bralette, black

A non-wired bra, who is it suitable for?

Non-wired bra - why, for whom, where and how? All the answers are here! A bra is not the only option. It's possible without it. But let's be honest, there's something about this support t...

גוזיותOrganic cotton bralette

Why should you wear a sports bra?

We're not going to convince you that you should exercise with a sports bra because without it, you'll be more likely to get stretch marks. Honestly, it's pretty annoying to us that this is the m...

גוזיותorganic cotton underwear for women

Plus Size Lingerie: Tips for Choosing

Just as it can be challenging to find clothes that fit plus sizes, it's not always easy to find plus size lingerie. Swimsuits, bodysuits, and other types of plus size clothing require a special fit...

גוזיותBack view of a woman wearing a wire free bra closure.

5 good reasons to give up underwire in your bra

  We all know about bras, and most of us wear them — at least sometimes: for sports, at home, or under certain outfits. Some of the reasons we avoid wearing them are based on myths, and others...